Thank you for joining the arena of convenient latte, mocha and blended coffee drinks. When the drinks are made right, they are delicious and perfectly priced for today’s wallet.

When you entered this arena, I as a life-long customer noticed that you gave your milkshakes some new clothing, too. No longer contained in that white, red and yellow paper cup with a flat plastic lid and straw sticking out of it, you put the milkshakes in a clear plastic cup and put a dome lid on top. It’s because you wanted to help keep costs down, wasn’t it? Treat all of the milk-based products (blended coffees and milkshakes) as if they were one happy family. I appreciate those efforts. In the long run it keeps environmental waste minimized and your costs reasonable.

I appreciate how you as a business have kept up with all of the eating trends of this nation (and world), but I think you overlooked something, and/or need to make up your mind. Specifically in southeastern Wisconsin.

When I get a craving for a serious sugar rush, and my mouth waters for your shakes, I stop by one of your convenient locations and order one. As I go through the drive-thru, I am very happy you broke from the “Would you like fries with that?” tradition. However, you need to start a new tradition.

When you first came out the new line of coffees and updated the clothes line for your milkshakes, you started to fill that dome lid full of whip cream and a put cherry on top. I quickly learned to specifically ask for no whip or cherry whenever I ordered your milkshakes. Not only am I disgusted with an overload of whip cream on top of a milk based product, I’m allergic to those cherries!

Over time, some of the regional locations stopped putting these two additions on top of my milkshake. A huge thank you to whomever decided that! I no longer needed to ask for their removal, but I recently found out that not all locations share this decision. When I went through a drive-thru and ordered one chocolate milkshake for my passenger and one vanilla shake for myself, both my passenger and I were disappointed when received our milkshakes.

We could not enjoy your yummy, sugar packed shakes on the way home. We both would have to wait to get home so we could scoop out the whip cream & cherry and enjoy the little bit of milkshake left behind.

And, no I was not going to ask for the items to be removed. The team associate already walked away from the window. Convenience just turned into inconvenience.

This is where your new tradition comes into play:
When someone orders a milkshake, please have your associates ask, “Would you like whip cream and a cherry with that?”